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Privacy & safety

Our plain-English promise to your family.

Last updated: 18 May 2026

Your family's privacy promise

KindTally is built for families. Your children's profiles belong to you, not the internet.

For kids

Only people in your family can see your name, your stars and your goals. No strangers, no ads, no scoreboards. We never share where you are.

Full privacy policy

1. Who we are (data controller)

KindTally is a family chores, rewards and routines app for parents and carers in the United Kingdom. The data controller for personal data processed through KindTally is Karl Newton, trading as KindTally, a sole trader based in the United Kingdom.KindTally is not currently a registered limited company. You can reach us at support@kindtally.co.uk.

Data Protection Officer. Because of the size and scope of our processing, we are not required under UK GDPR to appoint a Data Protection Officer, and we have not appointed one. Any privacy question, request or complaint can be sent to support@kindtally.co.uk and will be handled by Karl Newton directly.

2. What we collect

Data minimisation and high privacy by default. We deliberately ask for as little information as possible. We do not request precise location, contacts, phone numbers, school details or social handles. Privacy-protective defaults (no public profiles, no ads to children, no leaderboards, no child-to-child messaging outside the family) are switched on out of the box — they are not optional extras you have to turn on.

3. Why we use your data

4. Children's privacy (UK Children's Code)

6. Who helps us run the service (sub-processors)

We use a small number of trusted providers to run KindTally. They only process data on our instructions and under written terms. We do not sell your data and we do not share it with advertising networks or data brokers.

7. How long we keep your data

8. Your rights as a parent

Under UK GDPR you have the right to:

9. How to request export or deletion

Most controls are available inside the app under Settings → Privacy once you sign in. From there a parent or carer can:

If you'd rather we handle it for you, email support@kindtally.co.uk from the address on your account and tell us whether you want an export, a correction or a full deletion. We aim to respond within 30 days.

10. Security

11. Cookies and analytics

KindTally currently uses only essential cookies and storage — the items needed to keep you signed in, remember your preferences and complete a checkout where you have a paid plan. We do not currently run Google Analytics or any other third-party advertising or behavioural analytics cookies.

We are planning to add a privacy-respecting analytics tool (most likely Google Analytics 4) to help us understand which features parents find useful and where the app needs improving. It is not live yet. Before we switch it on we will show a cookie consent banner, and any non-essential analytics will only load if you choose Accept. A "Cookie settings" link will then appear in the footer so you can change your mind at any time. If you choose Reject, no analytics cookies are set and no analytics data is sent.

12. Where your data is stored

Your family account, child profiles, chores, rewards and ledger entries are stored in a United Kingdom data centre operated by our hosting and database provider. A small number of sub-processors (for example our payments provider and any analytics tool you consent to) may process limited data outside the UK; where they do, we rely on approved safeguards such as UK or EU Standard Contractual Clauses and the UK Addendum.

13. Changes to this policy

If we make material changes to this policy we'll update the "Last updated" date at the top and, where appropriate, let you know inside the app or by email.

14. Complaints

If you're unhappy with how we've handled your data, please contact us first at support@kindtally.co.uk so we can try to put it right. You also have the right to complain to the UK Information Commissioner's Office (ICO) at ico.org.uk/make-a-complaint.

Once you sign in, parents can manage detailed privacy controls from Settings → Privacy.

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© 2026 KindTally · Operated by Karl Newton trading as KindTally · Made with care in the UK